Strategy
Desinition of value proposition
Definition of user needs
Observation
Definition of estructure
User Experience
Observation
User journey mapping & User flows
Information architecture
Wireframing & testing
Production
Stylescape
UI porposal
Design System
Dev Documentation & Handoff
Platforms
B2B SaaS ERP + CRM
Tools
Figma
Notion
Zeroheight
Milanote
problem
solution
Farlabo is a prominent distribution company specializing in supplying products to well-known retailers such as El Corte Inglés, Primor, and others. With a diverse portfolio and an extensive network of clients, Farlabo faced a significant challenge in managing their operations efficiently.
They were using a multitude of tools and systems to oversee various aspects of their business, including marketing campaigns, employee management, sales, and inventory. This disjointed approach led to inefficiencies, data silos, and an overall lack of cohesive business process.
Objectives
Consolidation of Tools
To create a single, integrated platform that could handle all aspects of their business operations, including marketing campaigns, employee coordination, sales tracking, and inventory management.
Enhanced UX
To ensure that the new software was user-friendly and intuitive, making it easy for employees across different departments to adapt to the system without extensive training.
Data Integration
To enable seamless data flow between different functions, providing real-time insights to improve decision-making and general efficiency.
Scalability
To design the software in a way that would accommodate Farlabo's future growth and evolving business requirements.
Cost Savings
To reduce the costs associated with maintaining multiple software tools and decrease operational overhead.
see also